Brazil confirms participation in Coverings 2024

Brazil has already confirmed its participation in the next edition of Coverings. The event will take place from April 22 to 25, 2024, at the Georgia World Congress Center in Atlanta, USA.

Coverings is the most important North American trade show for the ceramic tile distribution and retail channels, with a reach in Canada, Mexico, Panama, Colombia, Ecuador, Bolivia and the Caribbean.

In the last edition, the Brazilian pavilion was attended by 19 companies. The volume of business generated during the event reached US$ 13.5 million, in addition to another US$ 36.8 million planned for the following 12 months. Brazil's participation has been a tradition since 1998.

Exports

Brazilian exports of ceramic tiles closed the first half of 2023 with revenues of US$ 195.7 million, corresponding to 43.8 million square meters. Of this volume, 45% was exported to North and Central America (19.9 million square meters), which amounted to US$ 87.3 million in revenue.

Specifically to the USA, currently the main international market for Brazilian ceramics, exports from January to June reached 8.5 million square meters, corresponding to US$ 50.2 million in revenue.

‍