ANFACER - National Association of Ceramic Tile Manufacturers for Floor and Wall Tiles, Sanitary Ware and the Like
The Ceramics of Brazil project, carried out by Anfacer (National Association of Manufacturers of Ceramics for Tiles, Sanitary Ware and Congeners) and ApexBrasil (Brazilian Trade and Investment Promotion Agency), achieved significant results in the period December/2022 to June/2025, strengthening the presence of the Brazilian ceramics industry in the international market. Over the period, 56 companies in the sector were supported.
Calendar of actions and initiatives
During the two-year period, the project promoted various strategic actions, including:
Business meetings and international outreach
The project also stood out for its intense agenda of business meetings, totaling more than 4,832 meetings:
The international impact was growing, with the Buyer Project bringing 116 distributors and resellers from 36 countries to Brazil, including:
South Africa, Argentina, Australia, Aruba, Barbados, Belgium, Bolivia, Chile, Colombia, Ivory Coast, Costa Rica, Curaçao, El Salvador, United Arab Emirates, Ecuador, Guatemala, Guyana, Honduras, Turks and Caicos Islands, Italy, Japan, Jamaica, Lebanon, Mexico, Panama, Paraguay, Peru, Puerto Rico, Portugal, United Kingdom, Dominican Republic, Saint Lucia, Trinidad and Tobago, Uruguay and Venezuela.
Next steps
The Ceramics of Brazil sector project has existed since 2001 and has already significantly expanded the presence of Brazilian ceramics around the world. Brazil is the third largest ceramics producer in the world and ranks sixth in exports. The success of the previous biennium prompted the renewal of the agreement, guaranteeing the continuity of the export incentive project until 2027. The initiative will continue to strengthen the internationalization of Brazilian ceramics, expanding markets and consolidating the sector's global presence.
About Ceramics of Brazil
Created in 2001, the sector project for the Brazilian ceramics industry, Ceramics of Brazil, is promoted by Anfacer (National Association of Manufacturers of Ceramics for Tiles, Sanitary Ware and Congeners) in partnership with ApexBrasil (Brazilian Trade and Investment Promotion Agency), with the aim of promoting Brazilian exports of ceramic tiles and sanitary ware, supporting the Brazilian ceramics industry in its efforts to enter foreign markets.
More information: ceramicsofbrazil.com
About ApexBrasil
The Brazilian Trade and Investment Promotion Agency (ApexBrasil) works to promote Brazilian products and services abroad and attract foreign investment to strategic sectors of the Brazilian economy.
To achieve these objectives, ApexBrasil carries out diversified commercial promotion actions aimed at promoting exports and adding value to Brazilian products and services abroad, such as prospective and commercial missions, business rounds, support to the participation of Brazilian companies in major international fairs, visits of foreign buyers and opinion makers to get to know the Brazilian productive structure, among other business platforms that also aim at strengthening the Brazil brand.
The agency also works in coordination with public and private actors to attract foreign direct investment (FDI) to Brazil, with a focus on strategic sectors for developing the competitiveness of Brazilian companies and the country.
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